It’s 1948: a small Florentine laboratory is experimenting on formulas that work, studying new products. It’s a time of innovation and change, a time to trust in the future and in a small business that they want to grow. This was the year of the Pre and After Shave Cream, which surprised with its freshness and efficacy: it was first embraced by Italian barbers and then by an ever-growing number of home shavers. The way of shaving changed in an Italy that craved change.
Proraso Old Style Moustache Comb and Brush
Proraso
$7
Proraso Old Style Moustache Brush
Proraso
$12
Proraso After Shave Lotion Nourish Sandalwood RED
Proraso
$15
Proraso Beard Balm Wood and Spice
Proraso
$18
Proraso Shaving Brush
Proraso
$16
Proraso Razor Cut Stiptic Gel
Proraso
$5
Proraso Beard Oli Azure Lime
Proraso
$18
Proraso Beard Wash Azure Lime
Proraso
$18
Proraso Beard Wash Wood Spice
Proraso
$18
Proraso Beard Wash Cypress and Vetyver
Proraso
$18
Proraso Vintage Tin Sensitive (Toccasana)
Proraso
$29
Proraso Shaving Foam Nourish Sandalwood
Proraso
$8
Proraso Shaving Foam Refresh Eucalyptus
Proraso
$8
Proraso After Shave Balm Sensitive Green Tea
Proraso
$15
Proraso Shaving Soap Jar Nourish Sandalwood
Proraso
$6
Proraso Beard Kit Cw
Proraso
$49
Shaving Soap Jar Refresh Eucalyptus
Proraso
$6
Proraso Hot Oil Treatment Wood Spice
Proraso
$16
Proraso Pre Shaving Cream NOURISH
Proraso
$10
Proraso Pre Shave Cream Refresh Eucalytus
Proraso
$10