La Joie
La Joie

La Joie blends traditional and modern embroidery techniques with high quality fabrics and offers home textile products. We use sim yarn and copper wire that requires high labor in the embroidery of products. La Joie brand inspiration from my mother since my childhood, the name of my mother is named after my mother. The history of Sim Sir, also known as Maraş work, extends to the Seljuk period and at the same time we see many examples in different cultures. The basic values ​​of our brand, which we have established as mother-daughter duo, are to be able to keep the culture of sisters and embroidery. Today, when rapid production and consumption prevails, we advocate that the craftsmanship, which should be given a lot of labor and time, does not lose its value.

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